10 Mar Real Time Lead Generation with Microsoft Dynamics 365
Real-Time Lead Generation with Microsoft Dynamics 365 – Managing prospects and interest in Real-Time
eMarketing techniques such as email campaigns are used to raise awareness and nurture prospects until they declare their interest by filling in a website form or as an inbound telephone call. However, not many prospects do this.
More subtle declarations of interest can be gleaned from analysis of the prospect’s behaviour; this is identified from a combination of email opens, email URL clicks, website visits and website page dwell time. The whole end-to-end visit can be scored in real-time, and visits that reach a high score can be passed to ‘sales’ in real-time.
To implement this real-time strategy requires an integrated solution with Microsoft Dynamics CRM/365.
Microsoft Dynamics, working with ClickDimensions, does all of this automatically!
Get in contact
If you would like more information about integrating Dynamics 365 with other business systems, please get in touch by emailing us at [email protected] or calling us on (01908) 929555. Alternatively, fill out the form below and one of our expert consultants will be in touch shortly..